MIMABrand Identity Content

We designed a set of 9 striking 3D visuals—4 animated and 5 static—crafted as a consistent and curated Instagram feed. Adapted for both social media and LED screens in-store, the content reinforced MiMa’s identity and elevated its brand presence.

SOCIAL-FIRST ART DIRECTION

Each visual was designed to work both independently and as part of a cohesive Instagram grid, offering a visually harmonious feed that reflects MiMa’s bold spirit. The 3D animations and stills were tailored to capture attention and spark engagement on social platforms.

From Feed to In Store

The visuals were adapted for large LED screens inside the MiMa Concept Store, immersing visitors in the brand universe from the moment they entered. This physical extension of the content strategy helped anchor MiMa’s identity at the heart of the retail space.

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